Alassio Holidays

A series of verandas, terraces, mature gardens and fountains make up the backdrop for Alassio. Its eclectic mix of historic architecture tumbles down to the beach, which is one of the best in this area with a wide swathe of gently sloping sand. It can get busy near the centre of town but it stretches for two and a half miles to the west so there is plenty of space to spread out.

The town’s promenade overlooks over the beach and is a favourite 'passegiatta' for people out for a stroll, working up an appetite before retiring to one of the many seafood trattorias. Alassio’s narrow streets of the old town are great to explore with a variety of shops both modern and old. Be sure to search out the art galleries that exhibit a range of international artists who were once residents of the town. Inland there are a number of small villages and hamlets perched in the cliffs and woodland - head out for lunch and try some of the local specialities that include Piedmontese beef.

  • 88 rooms

Grand Hotel Spiaggia is the ideal choice for beach lovers. It's perfectly located on Alassio's promenade with the town's sandy beach just steps away. Enjoy the sea views from the sixth floor restaurant or spend the day chilling on the rooftop pool - if you can tear yourself away from the loungers on the private beach club (payable locally). When it's time to explore, the town and station are within walking distance.

Things To Do


Liguria’s capital can be reached in around an hour and a half by train from Alassio and there’s plenty to do in the bustling coastal city. Wander through the historic centre for a spot of shopping, enjoy lunch at the harbour and spend some time at Europe’s largest aquarium.


It takes two hours to head to the stunning town on the French Riviera, but the journey is a spectacular one with the train hugging the coastline along the way. Head off early and enjoy a full day exploring before arriving back in Alassio for dinner.


There a plenty of trails surrounding Alassio that keen walkers will enjoy, from long strolls along the coast to hiking trails that head inland. Head to the local tourist office when you arrive for information on some of the more popular routes.

Good to know

  • Try the delicious ganache filled chocolate biscuits known as Baci di Alassio (kisses from Alassio)
  • See the The Muretto di Alassio, created by local artist Mario Berrino in the 1960s, signed by Ernest Hemingway and Charlie Chaplin.
  • Take the roman road Julia Augusta and be rewarded with panoramic views of roman ruins
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